Dun & Bradstreet Opt-Out Guide for Personal Data (2026)

To opt out of Dun & Bradstreet personal-data use in 2026, open its Personal Data page and follow the official rights portal. Choose the right action: commercial-communication opt-out, data-sale opt-out, targeted-advertising sharing opt-out, deletion, correction, or access. A request about personal data is different from deleting or changing a company’s D-U-N-S record or public business information.

Start with a free exposure scan if you need a broader inventory. Keep this page with the opt-out guide hub and the data broker opt-out list so you can track this request alongside other removals.

Source basis: Dun & Bradstreet’s Personal Data page, Global Data Subject Rights policy, U.S. consumer supplemental statement effective January 22, 2025, and linked TrustArc portal were checked July 31, 2026. The provider lists personal and professional data rights and says repeated identical requests may be limited to once every three months unless law requires otherwise.

Dun & Bradstreet opt-out facts at a glance

Separate personal-data rights from company-record updates

Dun & Bradstreet publishes rights for natural persons in personal and professional capacities. These include access, correction, deletion, objection, commercial-communication opt-out, data-sale opt-out, targeted-advertising sharing opt-out, withdrawal of consent, restriction, and portability where applicable.

The U.S. consumer supplemental statement describes personal data sourced from suppliers, data brokers, surveys, registrations, subscriptions, purchase summaries, real-estate records, and mail-order transactions. It also explains that some data can be offered in D&B products and solutions.

A company profile is a different object. D&B can retain business identity, credit, and public company information even when it honors a natural person’s marketing or sale choice. Use the company-update process for a D-U-N-S record and the personal-data portal for information that identifies you as an individual.

What to prepare before you start

Identify the data and context: a marketing email, professional contact record, consumer dataset, online-advertising identifier, or business profile. Save a URL or a description that lets D&B route the request without including unrelated confidential company information.

Choose one or more rights that fit the outcome. An objection or sale opt-out can limit a use while allowing necessary retention. Deletion asks for eligible data to be removed. Correction addresses inaccurate personal data, and access helps you learn what the provider processes.

Prepare your current and former names, business email, personal email, address, employer, and any record details the official portal requests. Use only the D&B-linked TrustArc domain and avoid sending identity documents through an unverified contact page.

Keep personal-data and company-record requests separate. Mixing them can produce an incomplete answer because a privacy team and a business-information team may handle different records and legal bases.

How to opt out of Dun & Bradstreet step by step

1. Open dnb.com/en-us/why-dnb/data-transparency/personal-data.html and confirm the page lists the individual right you want to exercise.
2. Follow the official link labeled for exercising data subject rights. Confirm the destination is the D&B-linked request portal before entering information.
3. Choose access, correction, deletion, commercial-communications opt-out, data-sale opt-out, targeted-advertising sharing opt-out, restriction, or another available right.
4. Describe where D&B appears to use the personal information. Add the relevant email, employer, or record context, but do not attach a full company file or unrelated financial information.
5. Complete the portal’s verification steps. Save the confirmation, reference number, request type, and submission date.
6. Use the unsubscribe link for a simple D&B promotional email when that is the only problem. Keep the broader rights request for data in products, sale, sharing, or another processing purpose.
7. If the issue is a company profile or D-U-N-S record, use D&B’s business-information update route. Reference the personal-data ticket only when the two records actually overlap.

Verification, timing, and follow-up

D&B says it responds as soon as practicable and according to legal timelines, unless an extension is permitted. The public page does not publish one universal completion period for every jurisdiction and right, so follow the deadline in the acknowledgment.

The provider notes that, unless law requires otherwise, it may not honor the same repeated right more than once every three months. Send a focused first request and use the reference number for follow-up instead of opening duplicate cases.

Check whether the response covers personal data in D&B products, promotional communications, online advertising, or only one channel. A marketing unsubscribe alone is not proof of a sale opt-out or deletion.

What Dun & Bradstreet can retain

D&B says deletion applies when it does not have a legitimate business need or when individual rights outweigh that need, in accordance with applicable law. Compliance, financial, risk, and other core decisioning purposes can create limits.

Publicly available company data and a legal entity’s business record are not the same as personal data about a natural person. Applicable rights can vary by jurisdiction, and the global policy generally focuses on individuals rather than legal entities.

D&B can receive data from suppliers and its worldwide network. A completed D&B request does not force independent suppliers to delete their own source records. Use the response and source details to identify follow-up targets.

Why data can reappear and what to monitor

Professional contact data can return after a job change, company filing, supplier refresh, event registration, or new business transaction. A suppression record may need enough identifier data to recognize future uploads.

Recheck after changing employers, domains, addresses, or names. Keep the original reference and submit a new request only when there is new data or the prior result no longer matches the current record.

Create a small request log for Dun & Bradstreet. Record the official URL, request category, submission date, confirmation channel, expected response window, and the identifier you used. Do not copy a full government ID, Social Security number, password, or security answer into the log. A reference number and a short description are enough for follow-up. This record helps you distinguish an unfinished request from a new exposure months later.

Check the sender and date when marketing or a listing returns. A message prepared before the opt-out can arrive after submission, while a newly dated campaign may show that another identifier or source is still active. Save only the minimum evidence needed, such as a redacted header, page URL, or company name. Use that evidence to contact the correct controller instead of repeating every request.

Treat verification messages as sensitive. Open the provider site directly instead of following an unexpected shortened link, confirm the domain, and avoid paying anyone to process a free privacy form. If a portal asks for identification, review why it is needed and whether a less sensitive matching route is available. Stop when the domain, request purpose, or recipient is unclear.

Recheck the result on a schedule that matches the data source. Marketing and identity databases can refresh after a new purchase, account, job, move, or partner upload. Start with a 30 to 45 day check when the provider does not publish a faster window, then check again after a major change in your identifiers. Keep separate notes for source correction, suppression, deletion, and device controls because each action has a different result.

Continue with the manual broker removal workflow, compare the FullContact opt-out guide, and review the Apollo.io opt-out guide. For an ongoing option, see the service comparison hub.

Dun & Bradstreet opt-out FAQ

Can I opt out of Dun & Bradstreet selling my personal data?

D&B says it honors data-sale opt-outs where required by law and links its Personal Data page to the official rights portal.

Does a D&B personal-data request delete a company profile?

Not necessarily. Company and D-U-N-S records use separate business-information processes and can include public or legally retained information.

How long does a Dun & Bradstreet opt-out take?

D&B says it follows applicable legal timelines and responds as soon as practicable. Use the deadline in your acknowledgment because the public page does not give one period for every request.

Can I ask D&B to correct professional information?

Yes where the right applies. The provider lists correction as a personal-data right, and a separate company-update route may be needed for the business record.

Why should I avoid duplicate D&B requests?

D&B says repeated identical rights requests may be limited to once every three months unless applicable law requires another result. Follow up on the existing reference first.