Rushmore Labs Opt Out: Censai Privacy Request Guide

To opt out of Rushmore Labs, open its Privacy Rights Request Portal and select “Opt-out of sale or sharing of personal information.” Choose “Erase personal data” if you also want deletion. The portal names Rushmore Labs and refers users of Rushmore and Censai websites to their cookie settings for personalized advertising choices.

The request form, browser preferences and deletion request have different scopes. Use the portal for a person-level request and identify the relevant service. The California notice also provides a telephone alternative at 1-877-664-2552.

What the Rushmore request portal offers

The opt-out guide hub helps locate other controllers. This guide keeps the Rushmore/Censai workflow together rather than creating separate instructions for the same portal.

How to submit the Rushmore Labs opt-out

1. Follow the official notice to the portal

Open the California privacy notice and follow the request link, or use the Rushmore rights portal. Confirm that the form identifies Rushmore Labs before entering information.

The portal is hosted by OneTrust. A separate hostname is expected for this linked form, but do not use an unsolicited look-alike link from an email or advertisement.

2. Select the role and requested action

Choose Consumer when requesting for yourself. Use the agent or power-of-attorney role only when it accurately describes your authority. The form marks the role and request-type choices as required.

Select the sale/sharing opt-out for that choice. If you also seek erasure, make the deletion request explicit. Correction and access are separate available actions. Explain whether your concern relates to Rushmore, Censai or a particular interaction so the company can identify the right data.

3. Supply the matching details

The inspected portal displays U.S. state, first name, last name, email and additional-request fields. Follow the form's current validation, since the initial page does not establish every conditional requirement for every request type.

Provide enough information to match the record without adding unrelated financial, medical or identity documents. If your state is absent, contact the published privacy channel to ask which route applies; do not select an inaccurate residence to force the form through.

4. Review verification and save confirmation

Rushmore says access, correction and deletion requests may involve identity verification, including a third-party verification vendor. A request for specific pieces of information can require a declaration under penalty of perjury. This is not a statement that every sale opt-out needs the same verification.

Authorized agents must provide evidence of their authority, and the consumer may need to verify directly. Save any case number, correspondence and deadline. Our browser review stopped before submission, so it does not establish the exact confirmation message you will receive.

How long does Rushmore removal take?

The inspected notice does not give one universal completion promise for the actions above. Ask for the applicable response window and whether verification is outstanding. Follow up with the original case reference if that window passes.

The notice's historical request table is not evidence that your data is absent or that a new request will finish immediately. If the portal fails, use the CCPA information line. The published privacy@rushmorelabs.com address can also help clarify the appropriate request route.

For another property or analytics data holder, the PropertyRecs opt-out guide and DealMachine removal guide explain independent workflows. A Rushmore response does not apply to those businesses.

Cookie choices and reappearance risk

Rushmore's notice says Global Privacy Control requests apply to the device and browser sending them. It also warns that clearing cookies can require another browser opt-out. Review the cookie controls on both relevant websites if you use them.

A person-level request may cover more than one browsing session, but you should ask what identifiers and systems were included. New contact details, permitted retention, another controller's records or a new data source can leave unresolved exposure. Do not treat a single confirmation as erasure everywhere.

The PropertyRadar guide is useful for a separate property-data concern. Our data-broker directory can help track controller-specific follow-ups.

You can run a free public-exposure scan for supported sites. That scan cannot independently inspect every Rushmore or Censai database, so retain the provider's explanation of the request outcome.

Review the request before submission

• Check the selected role and state against your actual circumstances. The portal is not evidence that the same rights apply in every location.
• Specify the service involved and distinguish erasure from sale or sharing opt-out.
• Use the correspondence address you can monitor, since a verification request may require a timely reply.
• Save the confirmation and any stated next step. Avoid sending duplicate requests while one is waiting for verification.

If the answer concerns only browser advertising, ask whether your person-level request was also handled. Conversely, a data-erasure response should not be read as proof that every browser choice was changed. Keeping those scopes separate makes a follow-up more precise and reduces unnecessary disclosure of personal information.

Frequently asked questions

Is a cookie rejection the same as deleting my record?

No. Browser advertising choices and record deletion serve different purposes. Use the erasure option when that is the action you want, subject to applicable rights and exceptions.

Should I make a second Censai request?

Start by identifying Censai in the shared Rushmore portal and ask whether the response covers that service. A second request is useful only if the company explains a separate scope or unresolved record.

Can I submit for someone else?

The portal supports authorized-agent and power-of-attorney roles. Those roles require genuine authority; the notice allows proof and direct consumer verification.

Does the request change county property records?

No. A request to a private data controller does not itself change the underlying government record. Address source-record corrections with the responsible authority.

Sources and verification

Checked November 10, 2026: Rushmore's privacy notice, general policy and live unsubmitted OneTrust form. Fields and scope were inspected; no personal request, account access or removal outcome was tested. This is procedural guidance, not a determination of legal eligibility.